Dr. Pepper Commercial

Dr. Pepper is one of my favorite beverages of all time, which is why I decided to create a short 30-second commercial about it. I wanted to showcase what it feels like to drink and enjoy a Dr. Pepper, which is why I combined video footage with 2D animated graphics. I illustrated my designs in Adobe Illustrator and brought them to life with Adobe After Effects, incorporating live footage captured with a DJI Osmo camera. I kept my designs simple and clean, with smooth movements throughout the animation. The target audience—consumers who enjoy cola-like sodas—is presented with a visual experience that reflects the feeling of drinking this beverage.